The Crashing Flywheels
Why Marketing is so hard… Many decades ago, Kotler defined what we still consider today as the definition of marketing. It was based on...
Ep. 4: Even More Communication
Our fourth podcast is still on the topic of communication. We talk about action, pitching, emotional story elements, how your memory...
Ep. 3: More Communication
Our third podcast continues on the topic communication. We talk about pattern breaks, telesales people, driving to work, why we don't say...
Ep. 2: Communication
Our second podcast already, where we'll be discussing communication. This is a huge topic, so this will be the first in a series of...
It's done...
With these words – which are now engraved in the common memory – presenter Erik Van Looy ended every episode of the immensely popular TV...
Ep. 1: Who are we?
In our very first episode of the podcast series 'The Backstage Sessions' we'll introduce ourselves while we talk about mindset and how...